Saturday, May 30, 2009

Attention-seeker






There is finally a boutique for TCP.
The Clothes Publisher.
Its tagline is "We publish clothes."
What an interesting tag line, if not, eye catching.
TCP used to be located inside the department store of Seiyu, which has by now changed name to BHG. TCP sells apparels. The quality is not bad, and design is anything from casual to work wear. TCP, now availbale at JP2.


Speaking about JP:
JP2, (Jurong Point), is now bigger and better, as it claimed. The new extension building is HUGE.


Sometime ago, I received in my mailbox a flyer, advertising the new stores available in JP2.
A catchy phrase, which till today, is unforgettable.

========== 2 months ago ===========

(catchy phrase printed on the flyer)
The new E-n-l-a-r-g-e-d JP2 is now opened.

Enlarged?

Does it imply that the building is going to be huge?
Well, with a new extension builidng erected next to the exisitng old Jurong Point, you can, for sure, anticipate some juicy new stores, and that the flow of the crowd is anything but static.

Well, any form of attention, be it negative, as is in this case, is afterall, attention-grabbing.
If the tagline can catch the attention of shoppers, it would be deem successful.
Now, straight to the point, JP2 has done it, and I am heading towards JP2 to feel how good it is after being enlarged.

Lolz~

No comments: