The beginning of the end

This is horrid. Plain horrible.
I took it out from my handbag and there I saw it ... ...

Now, that is just the beginning of the end. Very soon, the whole purse will deteriorate. (*gasp*)

It was a birthday gift, and its colour delighted me well enough to use it for the past X years. I can match it with practically every outfit. Made of soft leather, I think, arr, the touch of it is soft yet rugged. I like it so much.

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What should I do?
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(a) Refrain from getting my purse out from the handbag too often?
(*ding* underlying meaning detected)

(b) Stuff less cards into my purse?

(c) Others: ______